Extensive technology training delivers the opportunity to enhance individual technology skills. We provide a solid understanding of all Harcourts systems and resources along with the knowledge and ability to implement and manage them. The Academy also helps take your profile to the next level with Social Media, QR Code and Webpage Management programmes to maximise your marketing and potential.
HARCOURTS ONE PROGRAMME
Provides our people with an understanding of all Harcourts One systems and resources along with the knowledge and ability to implement and manage them in a Harcourts office. We currently run 5 different Harcourts One training sessions:WHAT YOU WILL LEARN
- Introduction to Harcourts One - Designed for anyone who would like a general yet broad introduction to Harcourts One and it’s capabilities.
- Advanced Harcourts One for Office Administrators - More advanced features of Harcourts One including: importing contacts, advanced saved listing searches to assist with weekly tasks, building a custom property list email marketing template, uploading your own images for email marketing.
- Introduction to Harcourts One for Sales Consultants - This course links directly with what you learn in the 4 day Sales Programme, and it’s best to book in while the information is still fresh in your mind. The course will also cover Campaign Track – how to build: an email signature, personal profile and property drops.
- Advanced Harcourts One for Sales Consultants - More advanced features of Harcourts One including: importing contacts, setting up smart groups, advanced saved listing searches to assist with weekly tasks, building a custom property list email marketing template, uploading your own images for email marketing, how to do a mail merge, setting up & tracking KPI’s.
- Harcourts One for Property Managers - Property Management features of Harcourts One and Campaign Track including: property management documents available for you, database management, email marketing, entering appraisals, entering listings, how to produce a property management listing campaign.
DURATION: 4 hours
QR CODE PROGRAMME
QR Code stands for Quick Response Code. QR Codes are relatively new technology to Australia and can be used to take people who are offline, online. In the wise words of Gregg Toyama “Offline + Online = Inline.”WHAT YOU WILL LEARN
- What QR Codes are and how they can be used within your office
- How to generate a QR Code
- How to generate slideshows using listing photos
- How to upload property videos
- How to incorporate a link to your slide show or video on all major real estate portals
- How to download an MMS file of your slideshow for easy sharing
- How you can MMS short videos to create a point of difference and stand out from your competitors
- How you can incorporate QR Codes into personal branding
DURATION: 2 hours
SOCIAL MEDIA PROGRAMME
Social Media was first looked at as the new fad! Not anymore - if Facebook were a country it would be the 3rd largest in the world! Social Media is here to stay, so why not come and learn how to do it properly. The programme is made up of three specialist workshops.WHAT YOU WILL LEARN
- How to set up and manage a Facebook page
- How to set up and manage a Twitter account
- How to follow keywords on Twitter
- What you should and should NOT be posting
- How to keep your personal profile for both personal and business use (yes you can separate it)
- How you can track your efforts.
DURATION: 4 hours
WEBPAGE MANAGEMENT PROGRAMME
The Web Page Management Programme helps you take your profile to the next level by maximising your marketing and potential.WHAT YOU WILL LEARN
- Uploading photos
- Embedding YouTube and other Videos
- Creating new Menu &/or Sub Menu items/pages
- Creating Hyperlinks
- Advertising on your Website
- Personal Branding
- Custom Backgrounds
- Social Media Integration
- Search Engine Optimisation Information
- Google Analytics
DURATION: 4 hours
For further information or to book into any of these courses please visit Harcourts One Home Page - Event Calendar.*The above courses are only available to Harcourts Team members.